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The Future of Interactive Brand Engagement is Here (on Xbox LIVE)
This morning I came across a great Op-Ed by Mark Suster of GRP Partners entitled, “The Future of Advertising will be Integrated” (via TechCrunch). The piece compelled me to break with tradition here...
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The Sabbatical
I’m now about four weeks into an eight week sabbatical. I’ve been pretty quiet about the time outside a few close friends because it seems self-serving to blurt out, “Hey look at me and how cool I get...
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Xbox LIVE App Unlock Weekend is here!
Normally reserved for Xbox LIVE Gold members, from April 19-23, all Xbox LIVE members (Silver and Gold) will have access to the fast growing list of video and music apps on Xbox LIVE. Service...
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UFC Jones vs. Evans on Xbox LIVE tonight
A reminder that if you’re thinking about getting the UFC Pay-Per-View event tonight, be sure to get it on Xbox LIVE to get exclusive interactive features! Along with the LIVE App unlock this weekend,...
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More TV on Xbox LIVE this Fall
A few months ago I took on a slightly expanded role at Xbox LIVE, bringing in a fresh team responsible for curating our Entertainment Apps portfolio. This is a separate swim lane in addition to daily...
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